Logo, Branding, & Graphic Design
Subodh Garg
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My Role: Logo, Branding, & Graphic Design
Client Subodh Garg is a self-advocate and micro-influencer best known for his appearance on Love on the Spectrum, where he's used his platform to uplift the autism community. Beyond the show, Subodh creates content and films cameos for fans online.
Brief Subodh needed a personal brand identity — logo, color palette, and typography — that could carry across his social platforms and content work.
Approach The palette and type choices draw from Subodh's Indian heritage, grounding the brand in something personal rather than generic. I balanced that with a bright, bold color story to match his outgoing, magnetic on-screen personality.
Primary + Secondary Logo
Result A flexible logo system with primary and secondary marks, a color palette rooted in cultural meaning, and typography built for legibility. I extended the identity into a small merch line, translating the brand into wearable, shareable pieces fans could connect with.
Merch Designs